CPM Vs CPC Online ads are sold under a few basic pricing models. The most popular ones are CPM and CPC. And the never-ending question is “Which one to use?”. Before answering that question, you need to understand the difference. If you’re looking for what differentiates CMPs vs CPCs, you’ve come to the […]
Your real ranking on Google If you’ve invested your time and money creating a website, then there is a good chance that you have also come up with an SEO strategy for that site This means you’ve researched keywords for each page and have optimized all the pages for those keywords and for the audience who you hope will […]
What is A/B Testing? A/B testing (sometimes called split testing) is comparing two versions of a web page to see which one performs better. You compare two web pages by showing the two variants (let’s call them A and B) to similar visitors at the same time. The one that gives a better conversion […]
Your SEO Checklist: 4 Steps to Optimizing Your Website The goal of search engine optimization is to have the search engine spiders not only find your site and pages but also specifically rank the page relevance so that it appears at the top of the search engine results. The process of optimization is not a […]
How to create content that generates engagement It’s absolutely critical that brands achieve relevance. One of the primary methods for accomplishing relevance is to create relevant content. Unfortunately, an aura of mystery surrounds the concept of relevance. It’s misunderstood as a stylistic thing, flair, or something that some writers “just have.” In reality, relevance is […]
Example of location on Facebook Selecting your location Location targeting lets you select your audience within a custom radius from the following locations: Country County or region City DMA®* Postcode Business address *DMA® (Designated Market Area) regions are the geographic areas in the US in which local television viewing is measured by Nielsen. Refining your […]
2 HOURS 1 TO 1 SEO CONSULTATION
4 WEEKS BOOTCAMP
1 HOUR TRAINING COURSE